It's a neutral, it feels good and it stays put.
I would like to be one of those people who can wear a super glossy lip, or a fierce slash of blood-red, but between eczema and horribly dry skin, I have had to worry about any lip product not just "bleeding," but flooding, spilling over its banks...
|(Yeah, that's about how my lipstick does...)|
|(Yeah, that's me in high school)|
and now that I have lines in my face that I've earned -- it's hopeless.
Anyway, I'm now a big fan of Colormates, (as I always have been of Dollar Tree.)