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Tuesday 24 March 2015

Fox Just Keeps On Being the Responsible Media Outlet You Know and Love...

... NOT.
Prior to [a soccer] match between São Paulo and San Lorenzo on March 18, Fox Sports ran an advert in which Pope Francis – a life-long supporter and member of San Lorenzo – is held hostage to stop him from influencing the result....
The sequence ends with the kidnapper threatening Pope Francis with a cattle prod and calling the Pope’s influence on the game’s outcome “celestial doping” as he stands streaked with blood.
The aim of the advert was to encourage Brazilians to watch the game and come out in support of São Paulo. If they did not watch, the advert warned, then ‘the Pope’ would be released and allowed to use his “celestial influence” on the game’s outcome.

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